BBC MERMAN

The main element through the project is an abstract eye symbol, used to represent woman and reflect and show what is happening in their life's. Using soft red wave to be the voice and give the voice to the people.

To keep positive and light mood we keep all ell elements to be soft shapes and bright colours.

Through all animations lines are constantly moving to show constant change and movement in life.

Soft square shape reapers in the graphics to be reflection of the world and to be able to see world through someone's else eyes.

The design style aims to illustrate how women's lives and struggles are perceived. The abstract eye symbol serves as the central element, symbolizing women and reflecting their experiences. The use of soft red waves gives voice to the people and maintains a positive and light atmosphere. The design incorporates soft shapes and bright colors to evoke a sense of positivity. The constant movement of the animated lines represents the ever-changing nature of life. Additionally, the presence of soft square shapes in the graphics allows viewers to see the world through someone else's perspective. This design style effectively captures the essence of women's lives and provides a visually engaging representation.

CREATIVE DIRECTOR: EIAD BARAZI

MOTION DESIGNER: GINTARE TAMASAUSKAITE